↳Flora
Category:
Visual Identity
Location:
Bogotá, Colombia
Collaborators:
Nicole Belskaya
Year:
2022
Visual identity for Flora, an Italian restaurant in Bogotá that explores tradition from a contemporary perspective. Flora is an imaginary character with Italian heritage and Colombian upbringing who traces back her roots. The restaurant emphasizes the importance of ingredients and their preparation, with meticulous attention to detail. These details are reflected in the design through a graphic system of illustrations representing various tools, materials, and ingredients from the restaurant. The subtlety is expressed through a delicate wordmark, a contrast of sans and serif typefaces, and Flora’s handwriting and photographic eye—capturing memories of moments, objects, and corners that trace the passage of time.
Visual identity for Flora, an Italian restaurant in Bogotá that explores tradition from a contemporary perspective. Flora is an imaginary character with Italian heritage and Colombian upbringing who traces back her roots. The restaurant emphasizes the importance of ingredients and their preparation, with meticulous attention to detail. These details are reflected in the design through a graphic system of illustrations representing various tools, materials, and ingredients from the restaurant. The subtlety is expressed through a delicate wordmark, a contrast of sans and serif typefaces, and Flora’s handwriting and photographic eye—capturing memories of moments, objects, and corners that trace the passage of time.
Category:
Visual Identity
Location:
Bogotá, Colombia
Collaborators:
Nicole Belskaya
Year:
2022
